Milan in Miami

Miami has a somewhat dubious reputation when it comes to fashion. I've always believed that it had something to do with the mix of cultures coupled with the high ratio of retirees affected adversely by party drugs and sultry heat. Whatever the reason, Milan Vukmirovic is a man on a mission to change the current perception of Miami as the last hold out from the disco era... and it's with a serious pedigree that Mr. Vukmirovic comes calling on the South Beach market. You see, Milan has been down this road before as the creative juice behind the now ubiquitous Colette, has held the helm at Jil Sander and now has the wheel at Trussardi as Menswear Designer.

This time around though, it seems his formula on the retail front will be entirely focused on the serious business of fashion. Whereas Colette was about total lifestyle emersion and ran the gamut of price ranges, The Webster promises to be all about the clothes, and right off the runways. Expect to see the labels of such venerable houses like Lanvin, Balmain, Maison Martin Margiela, YSL and Tom Ford [whom, incidentally, Vukmirovoc worked alongside at Gucci]. Think of it as Fred Segal/Ron Herman, meets Intermix (done at higher level of curation) set in 20,000 square feet of Florida Deco.

If the labels weren't too rich for you to digest, The Webster also features an outpost of Caviar Kaspia which cleverly features a 'Shopper's Lunch Menu' and a 'Business Lunch Menu', both at a surprisingly palatable prix fixe price point.

To read about the 10 items that Milan Vukmirovic can't live without, see his list from a past interview on Style.com

To read more about The Webster, please go to their website at http://www.thewebstermiami.com/ or visit them in person at 1220 Collins Avenue [12th Street and Collins Ave, adjacent to the upcoming Dream South Beach], or ring them up at (305) 674-7899.

For more on Kaspia Miami visit http://www.kaspiamiami.com/ (305) 674-7899